Exco InTouch, the leading provider of patient communication solutions for the pharmaceutical and healthcare sectors, announces that its new mobilePRO (mobile Patient Reported Outcomes) technology is a powerful solution that overcomes issues associated with traditional ePRO (electronic Patient Reported Outcomes) technology. In collaboration with The University of Queensland, Exco InTouch conducted an evaluation of mobile phone technology for independent remote data capture, using the Western Ontario and McMaster Osteoarthritis (WOMAC®) NRS 3.1 Index. This study was designed to test the feasibility and effectiveness of using mobile phones to capture patient data in clinical trials and overcome the challenges of traditional data capture methods.

In a follow up to the story we showcased in January, a recent case study in americanbanker.com highlighted how SMS technology transends all age barriers and is readily accepted as a secure method of interacting with your bank to manage your financial dealings. Here, a large US bank reported that when given the choice users of all age groups were willing to accept bank communications via SMS.  These results came as a surprise as the bank thought that SMS technology would be primarily of interest to teenagers and those in their 20s. Instead, an enthusiastic "yes" came back from all kinds of people: teenagers and young people certainly, but also working adults, stay-at-home moms and even retirees. It wasn't of "some" interest — it was in demand with more than 15 million customers opting in to receive bank communications by SMS.